Discontinued. Access ended May 30, 2020.
Ad$pender™ is a tool that allows you to view a top-level summary of the multi-media advertising marketplace. Ad$pender monitors advertising expenditures and occurrence information for 3+ million brands across 18 media. Ad$pender is the popular choice of research, sales and marketing professionals. Ad$pender is a fast and easy-to-use tool that allows you to break down information by category, parent, company, subsidiary and brand.
Contains quality research articles in the areas related to communication studies and mass media. Provides access to bibliographic references, reviews, recent encyclopedias and handbooks and full-text of journal articles. Depending on the journal, coverage may extend back to the first issue of a title.
Covers the literature about television and film writing. It provides cover-to-cover indexing and abstracts for more than 300 publications, and selected coverage of 300 more. Subject coverage includes film & television theory, preservation & restoration, writing, production, cinematography, technical aspects, and reviews
Discontinued. Access ends December 31, 2020.
Standard Rate and Data Service (SRDS) provides detailed ad rates, editorial or programming content, circulation, and other basic information for a variety of advertising media, including radio, television, newspapers, and consumer magazines. Includes Business Media Advertising Source, Consumer Media Advertising Source, Newspaper Advertising Source, Radio Advertising Source, TV & Cable Source, Print Media Production Source, and Local Market Audience Analyst.
Advertising Age Data Center *DISCONTINUED*
Discontinued. Access ended April 20, 2020.
A subsection of the Advertising Age site, the Data Center provides statistics, ranking lists and other information useful for marketing and advertising purposes.
Warc.com is an online service offering advertising best practice, evidence and insights from the world's leading brands. Warc helps clients grow their businesses by using proven approaches to maximize advertising effectiveness. In addition to its own content, Warc features advertising case studies and best practices from more than 50 respected industry sources, including: The Advertising Research Foundation, Cannes Lions, Effie Worldwide, Association of National Advertisers, ESOMAR, 4A's, The IPA and DMA.
ARTstor is a digital library of nearly one million images in the areas of art, architecture, the humanities, and social sciences with a set of tools to view, present, and manage images for research and pedagogical purposes. Images are available for use in presentations for educational or other noncommercial uses.
The Library of Congress American Memory project contains many digital collections of images and multimedia on a variety of topics. Two collections relating to advertising are: Broadsides and Printed Ephemera and Fifty Years of Coca-Cola Television Advertisements.
The New York Public Digital Library contains collections of images that are constantly being enlarged. Collections that may contain images related to advertising: American Popular Song Sheet Covers, 1890-1922, Turn of the Century Posters, and Art from the George Arents Collection on Tobacco.